Victorio Consulting

Compassion | Creativity | Wisdom

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Victorio Consulting is a family business.
Change and the art of being in change has always fascinated us. For 25 years, Ricci and Raymond focused their curiosity within the theatre environment to develop a unique training approach for ensemble-based improvisational performance. They founded Creative Agility, leading Applied Improvisation workshops & retreats for professionals to enhance creativity, intuition and connection with others. Natalie formally joined the team in 2009, and is our Director of Operations and manages our leadership training and assessment programs.

In 1994, Ricci started to work with organizations and family businesses across the country. Building a successful team is like casting a film – you can have all kinds of talent on the set, but if they don’t connect with each other, or if there is no chemistry igniting a creative spark between your players, your project will fall flat of expectations. We found our approach was extremely effective in helping teams navigate change, find their creative flow and work together more effectively, or as we like to call it, become an ensemble.

A variety of issues can get bundled up during major transitions, creating stress, destroying morale and stifling progress. By addressing one issue at a time to design agreements, find alignment and develop a strategy for achieving the desired objectives, we create a “safe and courageous space” for business teams to navigate change. We coach teams through difficult topics to help each individual contribute in building the roadmap for the future. We have become recognized innovators in leadership, building team morale and navigating change.
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Ricci Mann Victorio, CSP, CPCC, PCC, is our President & Co-Founder. Ricci has been providing coaching, communication enhancement, leadership & teamwork training programs to family businesses and organizations across the country since 1994. Her ability to pinpoint challenges, uncover opportunities and teach management groups how to be better teams has created a significant impact on many businesses creating an outcome of higher productivity in a more synergistic way.

The foundation of Ricci’s down-to-earth approach is based in her previous 25-year career in the Entertainment Industry as a director and innovative acting coach in the art of improvisation. Ms. Victorio is the Creative Director and Co-Founder of Creative Agility. She was on the planning team for the International Succession Planning Association and Co-Developer of the online Succession Planning Assessment (SPA) ®. Previously, Ricci was the Managing Partner and Co-Founder of the Mosaic Family Business Center in San Francisco, and before that, President of the Rawls Family Business Resource Center in Orlando, FL.

Ricci has been an active expert & contributor to Exit Coach Radio (podcast), Conscious Millionaire (podcast, Gentry Wealth, Smart Business Magazine, Worth, DEALER Magazine, the New York Times, Wines & Vines, WineAmerica and She is a frequently invited speaker to many conventions and industry associations: Alameda Conservation and Resource District, SF Family Firm Institute, SF & Bay Area Estate Planning Associations, many Advisor Roundtable groups, Automotive "20 Groups", Young Presidents' Organization (YPO), TEC Florida & Southern California, WineAmerica, Electronic Security Association, John Muir Foundation and 2006-2009 National Automobile Dealers’ Association Conventions. Ricci has written an e-book about her adventures with her husband in Italy, Lost and Found ("Perduto e Trovato"). She is passionate about family, sharing good food & wine with friends, painting and going rogue in Italy whenever possible.

Certified Succession Planner (CSP), International Succession Planning Association
Certified Professional Co-Active Coach (CPCC), Coach Training Institute
ICF Professional Certified Coach (PCC), International Coach Federation
Professional Dynametrics Programs (PDP) Trainer & Mentor
BA in Theatre Arts/Dance, San Francisco State University
Master’s graduate studies in Theatre Arts/Directing & Improvisational Theatre, San Francisco State University
President for the ICF Global San Francisco Bay Area Coaches (2015 - present)
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Natalie Victorio is our Director of Operations and a Certified PDP Licensed Associate Professional Dynametric Programs. She received her BA with Honors in Psychology from Sonoma State University and is currently working on her Master's in Applied Psychology with an emphasis in organizational development at the University of Southern California. Natalie is a Certified Mentor and Trainer with Professional Dynametric Programs. She has been working in the family business since 2009, and is currently focused on leadership and successor development.

Natalie has an uncanny ability to read a room from a professional point of view and deal with situations and heightened emotions. She can navigate back and forth between logic and intuition with ease and honoring the client. We frequently deal with the unexpected and Natalie improvises without breaking a sweat. She listens deeply to others, inquires rather than assume, remains curious and trusts her intuition.

She is a regular contributor on our blog, writing "Getting into the Family Business" and sharing her learning from USC and how it applies to what we are doing. You can also learn more about her on LinkedIn.

Professional Dynametrics Programs (PDP) Trainer & Mentor
BA in Psychology, Sonoma State University
MS Applied Psychology, emphasis in Organizational Development, University Southern California (in progress for completion Summer, 2017)
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Raymond Victorio, MSOM and our VP, CFO & Co-Founder. Raymond’s career encompasses a fullness and diversity including; one of the founding members of Creative Agility, Inc. bringing 25 years of experience in improvisation and performance coaching to the Creative Agility programs an out-of-the-box niche in noticing the truth in the moment, combining the alchemy of humorous spontaneity, non-judgmental listening and an understanding of wellness.

His background includes; a successful TCM clinical practice, an Academic Dean for the American College of Traditional Chinese Medicine in San Francisco, working with colleges nationally as an accreditation consultant and serving as a site-visit Team Chair for the Accreditation Commission for Acupuncture and Oriental Medicine.

Nationally, he served as a curriculum SME on ACAOM’s Doctoral Task Force establishing the current national doctoral standard for Oriental Medicine. Raymond served as a curriculum SME on California Acupuncture Board’s Competencies and Outcomes Task Force, developing the current educational standards for Masters of Oriental Medicine Degree in California. He was on the California Little Hoover Commission’s Acupuncture Committee, reviewing California’s educational standards.

American Association of Oriental Medicine (AAOM), served on Board of Directors Executive Committee
Florida State Oriental Medical Association (FSOMA), President Emeritus,
Awarded FSOMA President of the Year 1999
MSOM., Oriental Medicine, National College of Oriental Medicine
BS, Health Studies, National College of Oriental Medicine
BFA, Advertising Design, Academy of Art College
Undergraduate Theatre Studies, San Francisco State University
Improvisational training, privately, San Francisco

San Francisco Bay Area